The AÉR Content Creation Timeline

WE’VE PERFECTED THIS PROCESS

 

  • Step 1. Onboarding

    Complete comprehensive questionnaire Identify brand tone, visuals, company uniqueness Platform connections/Admin setups Scheduling

  • Step 2. Strategy

    Identify Ideal client/community member Identify business and content goals Identify content pillars Identify SEO words Hashtag & location research

  • Step 3. Creative Asset Collection/Filming Content Capturing

    Out of the tr-state area – source and gather images/videos On-site quarterly Photoshoots (We help our clients prepare everything from outfits to backdrops) On-site quarterly or monthly reels/content shoots (Whether we need the perfect boomerang or a 7-scene reel, we come to you to execute our vision for your content; We help our clients prepare everything from outfits, audios, props, scripts and more.) Identify SEO words Hashtag & location research

  • Step 4. Content Creation/Editing

    Editing raw video for final posts, reels, stories etc. Closed captions/ transcribing for final reels, videos etc. Coloring correcting, filtering, and editing images for final content.

  • Step 5. Caption/Copywriting

    Copywriting captions with your ideal client and unique brand voice in mind.

  • Step 6. Content Review & Proofreading

    Final internal spellcheck and proofreading Present & review all content with the client

  • Step 7. Schedule & Finishing touches

    After all content has been approved, we schedule and prep all content to be ready to publish on their designated days Including final additions of reels and video covers

  • Step 8. Publish & monitor

    Social media channels are notorious for glitching. We’ll ensure that everything was/gets posted in the optimized way it should be and make any corrections if needed.